HAC Financial Impact Calculator™
A Sales Tool for Medical Device & Other Hospital Suppliers in the P4P Era 

Medicare’s pay-for-performance (P4P) programs have motivated hospitals to be more focused than ever on preventing hospital-acquired conditions (HAC) like infections. This presents a clear opportunity for suppliers whose products address this critical need.

Kotler Marketing Group’s "HAC Financial Impact Calculator" sales tool allows reps to easily:

  • Show hospital decision-makers how their products and services can reduce their Centers for Medicare & Medicaid Services (CMS) scores for the infection types covered by the HAC Reduction program: CLABSI, CAUTI, SSI, MRSA, and C. difficile.
  • Calculate the unreimbursed costs hospitals incur to treat these infections.
  • Generate a detailed report in Microsoft Word format, suitable for sharing with hospital decision makers and influencers.

It provides supplier reps with a straightforward, hospital-specific, data-driven tool that can be used to retain customers, win new business, and defend margins.


  • Leverages the most recent data available, as reported by thousands of acute-care hospitals.
  • Focuses the analysis on current, rather than past, performance.
  • Includes detailed user help to explain terms and calculations.
  • Allows for customization of the output report to include information about your product and value proposition. 
  • User training is available via on-demand webinars viewable on your PC, tablet, or smartphone.


  • On-demand training is available, with short (10-15 minute) webinars demonstrating how to use each section of the tool.

System Requirements:

  • Microsoft Windows (Vista or later)
  • Microsoft Office (Excel) 2010, 2013, or 2016







Calculator: $2950
(up to 5 users)

purchase free trial  

* Trial version is fully functional, with data for a limited set of hospitals used for demo purposes.



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