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Defending Price™ for Automotive Suppliers

European parts suppliers face a challenging sales environment.

They continue to be exposed to historically high energy, freight, and labor costs. In cases where they have been able to pass input cost increases on to automakers, Purchasing teams are actively working to roll back those increases - demanding cost-downs and give-backs from their supply base. At the same time, Purchasing resists paying premiums for true innovations that suppliers bring to market - changes that make a meaningful impact in the design, manufacturing, and assembly process, or add value to the vehicle.

All of this makes for a contentious negotiating environment for players at all levels of the supply chain.

To help European suppliers defend their pricing and value propositions, we have partnered to make this popular training program, ”Defending Price in the Automotive Industry” available to CLEPA members in a virtual delivery format.  

Each workshop is broken into two (2) convenient online sessions over two consecutive days. Click below to register for one of these upcoming industry events, sponsored by CLEPA.

  DATE  TIMES FEE
  15-16 October, 202414:00 - 17:30
  €1,200*
Register... 
  19-20 November, 202414:00 - 17:30
  €1,200*
Register... 
* with CLEPA discount code.

  Click below to dowload the full program brochure (pdf).
download pdf

Our approach and deep industry experience help suppliers – from Tier I and Tier II players to raw materials producers – shift the discussion away from "price" and get credit for the value they deliver.

To learn more about what we offer and how we can help, contact us.

 

who attended

Suppliers from North America, Europe, Africa, and Asia Pacific :

  • 96 of the top 100 suppliers in North America
  • 94 of the top 100 suppliers in EAME
  • 7 of the top 10 suppliers in Japan
  • Over 600 suppliers in total
who attended

Suppliers that have invested in the Defending Price training are able to negotiate more effectively. They are able to:

  • Discount less often then their peers
  • Realize higher gross margins
  • Pass 75-99% of their raw material cost increases on to their customers
who attended

"Worthwhile at twice the price."
                    - Brad Murphy, Director,
                      Business Development
                      GKN Driveline

"Solid industry examples. Digs deeper than most 'Value-based Selling' training. Gets into the nuts and bolts of how to really do it."
                    - Louis J. Bogart, VP Sales & Marketing
                      Borg Warner Torq Transfer Systems

"Interesting; good exercises & many examples of how various suppliers have handled difficult negotiations."
                    - Claudio Magnano, Sales Manager, Lear

"This seminar provides a systematic approach. The software tool, exercises, and tips are down-to-earth and ready to use!"
                    - Dominique Burgeff, Sales Manager
                      Saint-Gobain

 
 
 

 

 

 
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